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    Hospitality consumers’ decision-making

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    Authors
    Ramkissoon, Haywantee
    Affiliation
    Monash University
    Issue Date
    2017-10-02
    
    Metadata
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    Abstract
    With growing insights and the call for more sustainable practices to contribute to the protection of the environment, consumers of tourism and hospitality are becoming more ecologically conscious, demanding more sustainable products. This chapter provides a review of the behavioral models most relevant to choice of hospitality products and services. It contributes to the existing repertoire of knowledge through an exploration of information processing, personal efficacy, innovation and image as important factors influencing hospitality consumers’ decision-making, and presents a range of theoretical and practical implications. It is expected to assist hospitality providers to understand consumers’ decision-making when choosing sustainable hospitality products and services. This will allow practitioners to make informed decisions regarding the provision of sustainable and innovative hospitality products and services sought by the target audience.
    Citation
    Ramkissoon, H. (2018). 'Hospitality consumers’ decision-making'. In Gursoy, D. (ed.). 'The Routledge Handbook of Hospitality Marketing'. Abingdon: Routledge, pp. 271-283.
    Publisher
    Routledge
    URI
    http://hdl.handle.net/10545/624490
    DOI
    10.4324/9781315445526-22
    Additional Links
    https://www.taylorfrancis.com/books/e/9781315445526/chapters/10.4324/9781315445526-22
    Type
    Book chapter
    Language
    en
    ISBN
    9781315445526-22
    ae974a485f413a2113503eed53cd6c53
    10.4324/9781315445526-22
    Scopus Count
    Collections
    Buxton Centre for Contemporary Hospitality

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