• Login
    View Item 
    •   Home
    • Research Publications
    • Business, Law and Social Sciences
    • Buxton Centre for Contemporary Hospitality
    • View Item
    •   Home
    • Research Publications
    • Business, Law and Social Sciences
    • Buxton Centre for Contemporary Hospitality
    • View Item
    JavaScript is disabled for your browser. Some features of this site may not work without it.

    Browse

    All of UDORACommunitiesTitleAuthorsIssue DateSubmit DateSubjectsThis CollectionTitleAuthorsIssue DateSubmit DateSubjects

    My Account

    LoginRegister

    About and further information

    AboutOpen Access WebpagesOpen Access PolicyTake Down Policy University Privacy NoticeUniversity NewsTools for ResearchersLibraryUDo

    Statistics

    Display statistics

    Role of ethnic cultural events to build an authentic destination image

    • CSV
    • RefMan
    • EndNote
    • BibTex
    • RefWorks
    Authors
    Shabnam, S
    Choudhury, A
    Ramkissoon, H
    Affiliation
    Monash University
    Issue Date
    21/12/2018
    
    Metadata
    Show full item record
    Abstract
    Local festivals are becoming increasingly important tourist attractions for the sophisticated tourist in quest of new authentic experiences (Ramkissoon and Uysal, 2014; Ramkissoon, 2015, 2016). The extent to which local festivals can grow as a point of attraction for international tourists while ful?lling their social and cultural roles at the national level is an issue of immense importance to social and cultural policymakers and destination marketers. This chapter explores the local festival of ‘Pohela Boishakh’, which is the celebration of the Bengali New Year. It is recognised by UNESCO as ‘Intangible Cultural Heritage of Humanity’ and identified as the largest national event of Bangladesh, a developing economy with crucial geo-political importance in the South Asian region, with substantial economic promises for the local population (UNESCO, 2016). This chapter draws on Getz et al. (2006)’s framework to explore festival stakeholder relationships, especially resource dependency issues, with a view to advancing the application of stakeholder theory to festival tourism, festival management and marketing in an integrated manner. Implications for tourism and event management along with theoretical advances are discussed with suggestions for future research in the field.
    Citation
    Dewnarain, S., Ramkissoon, H., & Mavondo, F. (2019). Social customer relationship management: an integrated conceptual framework. Journal of Hospitality Marketing and Management, 28(2), 172-188. https://doi.org/10.1080/19368623.2018.1516588
    Publisher
    Taylor and Francis
    URI
    http://hdl.handle.net/10545/623993
    DOI
    10.4324/9781351105743-5
    Additional Links
    https://www.taylorfrancis.com/books/e/9781351105743/chapters/10.4324/9781351105743-5
    Type
    Book Chapter
    Language
    en
    ISBN
    9781138476912
    ae974a485f413a2113503eed53cd6c53
    10.4324/9781351105743-5
    Scopus Count
    Collections
    Buxton Centre for Contemporary Hospitality

    entitlement

     
    DSpace software (copyright © 2002 - 2021)  DuraSpace
    Quick Guide | Contact Us
    Open Repository is a service operated by 
    Atmire NV
     

    Export search results

    The export option will allow you to export the current search results of the entered query to a file. Different formats are available for download. To export the items, click on the button corresponding with the preferred download format.

    By default, clicking on the export buttons will result in a download of the allowed maximum amount of items.

    To select a subset of the search results, click "Selective Export" button and make a selection of the items you want to export. The amount of items that can be exported at once is similarly restricted as the full export.

    After making a selection, click one of the export format buttons. The amount of items that will be exported is indicated in the bubble next to export format.