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    Against all odds: Embedding new knowledge for event continuity and community well-being.

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    Against All Odds.pdf
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    Authors
    Azara, Iride
    Wiltshier, Peter
    Greatorex, Jamie
    Affiliation
    University of Derby
    Issue Date
    2018-02-01
    
    Metadata
    Show full item record
    Abstract
    Ashbourne Royal Shrovetide Football (ARSF) is a sporting event that occurs yearly on Shrove Tuesday and Ash Wednesday in the market town of Ashbourne, in Derbyshire. Sometimes referred to as "mob football," Shrovetide can arguably be perceived as the quintessential sensorial and fully immersive event, being played out across town and involving the entire community. The event is also a unique tourism spectacle and a tool for tourism destination positioning. This article presents some of the results of a larger study that looks at challenges in the matter of events safety and the impacts that this has on event survival and the sustainable development of local communities. Findings highlight the need to support communities to learn from events in order to preserve them as they are essential for the maintenance of a unique and inimitable community identity.
    Citation
    Wiltshier, P. et al (2018) 'Against All Odds: Embedding New Knowledge for Event Continuity and Community Well-Being.', Event Management, 22(2) pp. 25-36
    Publisher
    Cognizant Communication Corporation
    Journal
    Event Management
    URI
    http://hdl.handle.net/10545/622301
    DOI
    10.3727/152599517X15111988553964
    Additional Links
    https://doi.org/10.3727/152599517X15111988553964
    Type
    Article
    Language
    en
    ISSN
    15259951
    ae974a485f413a2113503eed53cd6c53
    10.3727/152599517X15111988553964
    Scopus Count
    Collections
    Buxton Centre for Contemporary Hospitality

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